A balanced diet

Understanding the importance of diversification

We expect 2018 to be a much less successful year in regards to returns than 2017. That was a year wherein many stars aligned, what with accelerating growth, friendly central bankers, politicians kept in check by constitutional defences and some remaining investor scepticism – at least at the beginning of the year.

We still believe that portfolio returns will be positive this year, but we also think it makes sense to buckle up by going for a well-diversified, long-term core investment portfolio.

In this video, Will Morris, Senior Quantitative Analyst, discusses why investors shouldn’t put all of their eggs in one basket, and what they need to understand as they go about building a diversified portfolio.


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The value of investments can fall as well as rise. You might not get back what you invest.