A simple, smart approach to investing online
Take control of your investments and unleash your smart investor with our online service. Remember, investments can fall as well as rise in value.
What is Smart Investor?
Smart Investor is a direct investing service that makes things simple. It puts you in control and allows you to make your own investment decisions as you build towards your goals.
- A cutting-edge, user-friendly service, making it easy to execute trades
- Access to thousands of potential investment opportunities – including our Ready-made Investments
- One home for your Barclays banking and investments within Online Banking
- Access to tools and resources to help you choose investments and make smart investment decisions – including our Funds List and Research Centre
The value of investments can fall as well as rise and you may get back less than you invest. Investing is not for the short term. If you're not sure about investing, seek independent advice.
Take advantage of tax-efficient investing and protect your returns from income tax, tax on dividends and Capital Gains Tax (CGT).
Tax rules may change in the future and any benefits to you depend on your individual circumstances1.
A flexible, straightforward account with no limits on the amount you can invest.
Ideas and strategies
Insight and research from our professionals and independent experts – to help you make smart and informed decisions.
A simple way to build a diversified portfolio and get started – for those who already have an Investment Account or Investment ISA.
How much does investing cost?
Compared to savings accounts, the different costs involved with investing may seem complicated. But, finding out how much it could cost you is simple.
Answer three simple questions about your investments and our cost calculator will estimate your costs.
Have another investment with us?
If you already hold an investment with us, you can access information on these services.